SuperRare is a digital art marketplace founded in 2018 that mints, sells, and verifies fine-art non-fungible tokens on the Ethereum blockchain, positioning itself as "Instagram meets Christie's" by pairing curated artist vetting with auction-based sales. The platform offers timed auctions, unique one-of-one digital works, limited editions, and combined digital-physical releases, with artists earning a 10 percent perpetual royalty on resales. Early backers included Samsung Next, Mark Cuban, and Ashton Kutcher. In 2021 SuperRare introduced the RARE governance token and began shifting toward a decentralized autonomous organization model giving its community of artists and collectors a role in curation and governance, while continuing curated exhibitions, editorial storytelling, and weekly release drops.